How to Fire Your Audience—And Have Them Love It!
Discover how a high-stakes joke inspired by Glengarry Glen Ross, a chef’s torch, and custom-printed marshmallows can turn a standard B2B field marketing event into an unforgettable, shareable experience.
The Three Martini Lunch (with a twist)
I’m a Manhattan guy myself, but the vintage glamour of the "Three Martini Lunch" has always held a special place in my marketing imagination.
