Executive dinners that turn theater into pipeline

My mission: to drive B2B growth by transforming traditional sales presentations into unforgettable, high-end executive dinner experiences that educate and entertain.

Book a Consultation
Book a Consultation
A man holding a box with a sign that reads "In Case of Deal Break Glass" in a kitchen or bar area, with glasses on the counter behind him.
Bank-quality invisible ink and stealth paper can turn the "Dark Funnel" or "shadow spend" into a grand reveal.
The delivery of the wrong chicken entree triggers a customer service case from a tablet.
A volunteer from the audience assists in Port tonging by applying a freezing cold shave brush to the hot neck of the bottle, causing thermal shock that allows the bottle to be open below the cork.
I have been called "The Carrot Top of B2B" for my penchant for props. In this case, giant foam dice used for an interactive game about odds and probabilities.

Over the past six years, I have performed more than 35 executive dinners about three completely different concepts for three different personas at two companies: Microsoft (CRM) and 6sense (ABM). Those dinners have generated new pipeline, converted skeptics, and confirmed prospects' decisions to buy. I’ve won awards, received job offers, and — in one memorable evening — had a restaurant manager physically intervene to stop me from setting things on fire, sabering Champagne, and performing a Victorian-era port ritual. (All three. Same night. Toronto.). Learn More

Making a Blue Blazer flaming cocktail
A guest attempts to identify the wine aroma from a kit
A guest filled out a sugar cookie form
A sales leader getting "fired" with a marshmallow with her LinkedIn photo printed on it

The attention to detail was end to end. The Glengarry Glen Ross-inspired ‘fired’ marshmallows with our faces on them may be one of the greatest event touches I’ve ever seen (my kids were so mind-blown, they took them to school to show their friends!!). That was the cherry on top of an already unforgettable evening.

— A guest "fired" at a 6sense dinner for sales executives

A sales leader is being "fired"

Why Dinners?

Dinner invitations will 10x your average response rate

2+ hours of a prospect’s attention in an intimate setting is priceless

Opportunities will open even with prospects that decline to attend

Learn how I got sold on dinners

What People Are Saying

  • I’ve been to Ami’s dinners, and they’re hands down some of the best in the industry. He has mastered the art of creating a night that’s equal parts great conversation, real learning, and meaningful networking. Ami is one of the best product marketers I’ve seen when it comes to creating experiences that people actually want to attend…and drive real engagement for your brand.

    — Dan Darcy, CCO, Qualified/Salesforce

  • As a CIO, I’ve been to my fair share of dry industry dinners. Ami’s dinners are completely different. Genuinely engaging, exceptionally run, and full of surprises.

    — Bryan Wise, former CIO, 6sense

  • I’ve been to two of Ami’s executive dinners—the one marketing leaders and the one for sales leaders—and I have never been to a B2B event that was that exciting and entertaining. Ami makes it fun, but also made me legitimately understand how the software can impact my business.

    — Nick Cegelski, co-Founder, 30 Minutes to Presidents Club

From discovery to dining room.

  • 01

    I read primary sources, watch your videos, listen to your podcasts, take a demo, and learn your company, solutions, competitors, differentiation, and your product end-to-end.

    Week 1

  • 02

    The fun, creative part for me: ideating possible dinner experiences until I have some worth sharing for approval. I have a long article explaining some of the ways I come up with the concepts.

    Weeks 2-3

  • 03

    Write the show. Every word. By hand.

    Scripts run roughly an hour — enough air for guests to eat, drink, and make new friends.

    Weeks 3-5

  • 04

    Recommended: stage it for the home team. Internal-only audience: key field marketers, sales leaders, and any C-suite who needs to approve. It’s practice—and importantly, feedback.

    Week 5-7

  • 05

    Help you fill the room. Landing-page copy, photography, outbound email & call scripts, and 5-10 minutes on your Sales All-Hands to fire them up about what their prospects will experience.

    Week 8-10

  • 06

    Showtime! We pick the cities you want to generate pipeline in, book high-end private dining rooms, and start performing.

    Week 10-12

DaVinci had a paint brush and insatiable curiosity; I’ve got a remote-controlled confetti cannon and a passion for wordplay. Click on a tool to learn more.

Champagne Saber: It's been [NEVER] days since the last workplace accident.

Champagne Saber: It's been [NEVER] days since the last workplace accident.

Port Tongs: opening vintage Port the old fashioned way.

Port Tongs: opening vintage Port the old fashioned way.

Stainless Steel Tankards: creating flaming cocktails since 1862.

Stainless Steel Tankards: creating flaming cocktails since 1862.

UV Flashlights: not just for finding pet urine or scorpions anymore.

UV Flashlights: not just for finding pet urine or scorpions anymore.

Remote-Controlled Confetti Cannon: nobody's expecting the remote-controlled confetti cannon.

Remote-Controlled Confetti Cannon: nobody's expecting the remote-controlled confetti cannon.

Mixed Reality Headset: why confine ourselves to one reality?

Mixed Reality Headset: why confine ourselves to one reality?

Deal Closing Travel Box: the most memorable contract-signing experience ever.

Deal Closing Travel Box: the most memorable contract-signing experience ever.

Hot Towel Warmer: the only executive dinner host that travels with his own.

Hot Towel Warmer: the only executive dinner host that travels with his own.

Click here for four, free ideas that will make your next executive dinner better!

Let’s Talk